The LDS Church has been the subject of much media scrutiny of late. With the attention has come some not-so-ideal PR, including backlash from California’s Prop 8 and survey results indicating many identify Mormons with polygamy (if they know anything about Mormons at all). Panelists and the audience discuss the LDS Church’s use of new media and advertising to share the gospel, correct misconceptions, and improve the Church’s image.

Steve Evans, Holly Welker